How to Track QR Code Scans

Understand who scans your QR codes, when, and where with real-time analytics.

Last updated: 2026

Dynamic QR codes unlock powerful analytics. Track every scan with data on location, device, browser, and timing. Here's how to set up and use QR code tracking.

Step-by-step Guide

Create a dynamic QR code

Go to the create page and switch to the "Dynamic QR" tab. Dynamic QR codes automatically track scans.

Deploy your QR code

Print and place your QR code wherever your audience will see it — posters, flyers, packaging, etc.

View scan analytics

Go to your dashboard, select the QR code, and click "Analytics" to see scan data.

Analyze the data

Review daily scan counts, country breakdown, device types (iOS/Android/Desktop), and browser information.

Choose a time period

Filter analytics by 7 days, 30 days, 90 days, or 1 year to spot trends.

Optimize based on insights

Use the data to understand which placements work best, optimize timing, and improve campaigns.

Try it now

Create QR code →

Tips & Best Practices

●Use different dynamic QR codes for different placements to compare performance.
●Set up webhook integration (Zapier, etc.) for real-time scan notifications.
●Scan notifications can alert you by email when your QR code is scanned.
●Combine scan data with your marketing analytics for full campaign attribution.

FAQ

Can I track static QR codes?

No. Only dynamic QR codes support scan tracking. Static QR codes encode data directly with no server interaction.

Is tracking included in the Pro plan?

Yes. All dynamic QR code features including analytics, heatmaps, and export are included in the Pro plan.

What data is collected from scans?

We collect scan time, approximate location (country/region from IP), device type, operating system, and browser. No personal data is collected from the scanner.

Can I export analytics data?

Yes. You can view analytics in the dashboard with charts and export the data for your own analysis.

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